Hybrid bikes are always a busy part of our business from people wanting to get fit to commuting to work or saving money on petrol.


Hardtail mountain bikes are one of our strongest ranges we carry, offering bikes from £395 upwards from brands such as Specialized, Trek, Orange, Cannondale and SantaCruz.


Adventure/Gravel bikes are becoming more and more popular now giving you more opportunities to go off the roads onto canal paths, light bridle man made trails Etc…


Bikes for the little rippers! All the children’s bikes we sell are good quality, lightweight, brands we carry are Specialized and the Frog range.

Seven Months in Hallow

Time has flown buy in the new premise and has gone down well with all customers new and old, the parking is a massive help with collecting and dropping off bikes, show room is lots bigger and brighter with more bikes/parts plus space to move around.

Thankyou all for your continued support and great comments about the new premise as it was a big move from the City centre but its definitely worked out for the best. 

We are open Tuesday to Saturday 9am – 5.30pm. Please phone us to book in workshop repairs and feel free to pop in and have a chat about your purchase requirements for bikes and accessories.

Best wishes, Stu, Erika and the WCC staff.

Come and see us in our new shop

Worcester Cycle Centre
Main Road,
WR2 6LD.

Here’s what our new WCC store will offer:

  • A large free customer car park – easy loading and unloading
  • Bike parking inside and out
  • A relaxing shopping environment with more space
  • A more extensive workshop facility
  • All the brands from WCC and Elgar Cycles under one roof
  • A more comprehensive range of products, better displayed
  • Larger showroom – with more bikes on display
  • Test ride area
  • Customer toilets
  • Easy to find village location

Brands we are worth a visit for!

Mavic Pro dealer! lots of wheels in store Now!

We carry an extensive range of Endura!

Fenwicks we offer the full range in store!

Light the winter nights up with Lezyne

Latest News

Hardtails of the year 2019/20

Hardtails of the year 2019/20

Over the last twelve months we've seen an increase in sales of hardtails here at Worcester Cycle Centre - at all price points - so we thought a round up of the best of the bunch was needed. Both 29" and 27.5" wheels sizes are now established with the main brands and...

read more

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We have a rare one up for grabs, Specialized Turbo Levo Comp in Large, this bike is brand new never been ridden! This is a private sale for a good customer. RRP £6300 Now £5700 and it’s ready to go! More details here worcestercyclecentre.com/product/specialized-turbo-levo-comp/Or call us on 01905611123 ... See MoreSee Less
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Check out these little rippers! The all new Specialized Jett with 20” wheels in store now but again very limited stock! Details are here worcestercyclecentre.com/kids-bikes/ #lightweight #specializedjett #specialized ... See MoreSee Less
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At long last we have had a big drop of Frog Bikes - the lightweight kids' bike not all colours and sizes, this could be the only and last drop before Santa comes knocking… Best is to call us now and we can reserve a bike till nearer the big day with a small deposit! Call us on 01905 611123 ... See MoreSee Less
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