Hardtail mountain bikes are one of our strongest ranges we carry, offering bikes from £395 upwards from brands such as Specialized, Trek, Orange, Cannondale and SantaCruz.



Adventure/Gravel bikes are becoming more and more popular now giving you more opportunities to go off the roads onto canal paths, light bridle man made trails Etc…



Hybrid bikes are always a busy part of our business from people wanting to get fit to commuting to work or saving money on petrol.



Bikes for the little rippers! All the children’s bikes we sell are good quality, lightweight, brands we carry are Specialized and the Frog range.

See All Kids BIKES

Coronavirus (COVID-19) update 06.01.21

What we are doing to protect our community:

We are now open Tuesday to Saturday 9am – 5.30pm. Please phone us to book in workshop repairs or to discuss your purchase requirements for bikes and accessories.

With the current Coronavirus pandemic and the wish to adhere to Government guidelines to protect our customers, staff and community we have made the decision to remain open but allow a maximum of four customers at any one time in the shop.

Best wishes, Stu, Erika and the WCC staff.


Brands we are worth a visit for!

Mavic Pro dealer! lots of wheels in store Now!


Check the full range HERE

We carry an extensive range of Endura!


See the full range HERE

Fenwicks we offer the full range in store!


Check the full range HERE

Light the winter nights up with Lezyne


Full range HERE

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Latest News

Worcester cycle centre relocation

Worcester Cycle Centre and Elgar Cycles Relocation – A New Chapter

First of all, after a challenging past twelve months we would like to thank all our customers for their support, loyalty and patience during this difficult time. It’s great that we’ve all been able to keep cycling through the restrictions and lockdown periods, helping...
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2021 Trek Emonda – The gold standard in lightweight aero refinement

We knew it was coming but with the 2020 Emonda being such a benchmark for lightweight road bikes we were curious as to what Trek would deliver with the latest evolution. Trek's endurance focused carbon framed Domane was fully overhauled for 2020 with refinements from...
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Hardtails of the year 2019/20

Over the last twelve months we've seen an increase in sales of hardtails here at Worcester Cycle Centre - at all price points - so we thought a round up of the best of the bunch was needed. Both 29" and 27.5" wheels sizes are now established with the main brands and...
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